Paddy Power Betting Review Continued...
Paddy Power offers a massive range of markets from popular sports such as football and rugby to the more obscure ones like surfing and chess. However, it is the novelty markets where Paddy Power really sets itself apart from the competition. It offers in-depth markets on politics, TV and all manner of random events, adding a distinctive quirkiness and fun to the experience. The company has taken the novelty concept so far that it has landed itself in trouble on several occasions, including offering odds on Barack Obama’s assassination and the extinction of the polar bear.
Paddy Power pays tribute to its Irish roots with a two-tone green livery running throughout. The layout will be familiar to most sportsbook users with latest odds and live betting options through the middle of the page and sub menus to the left allowing you to navigate to a particular sport. Paddy Power adds a bit of fun to the page with its distinctive caricatures of top football stars and comedic imagery to push the latest promotions.
Functionality and Features
The site is easy to navigate and all the basic betting functions run quickly and smoothly. For people who like that extra bit of excitement there is a solid live betting section with interactive graphics helping you to track games as you make your decisions. However, it does fall short of some rival sites in this department and is a little on the basic side. On the plus side, Paddy Power does have some fantastic features that are easily accessible from the home page such as a betting calculator and a sports blog. The site also offers live commentary on racing events and a ‘watch live’ option on certain events.
Paddy Power is big on bonuses and often centres its controversial TV advertising around the latest offers. Two innovations the company is keen to push are the money-back specials and the cash-out option on accumulators, both of which offer great value to customers. The Paddy Power sportsbook has a dedicated page for its money-back specials which offer players the chance to earn bonuses and refunds on losing bets in certain scenarios. These are updated regularly and offer added excitement as well as a handy fallback.
It is difficult to ignore Paddy Power and thanks to its brash marketing and bold brand identity it is a huge figure on the betting scene. The site itself is more than adequate in most areas and is the undisputed king of novelty betting. For that alone it is worth opening an account.